About Us
Winter4Kids
How We Came to Be

Winter4Kids (W4K) at the National Winter Activity Center was founded out of a National Winter Sports Education Foundation (now Share Winter) initiative. W4K is the physical representation of the mission to introduce 100,000 kids to winter activities in a sustainable way. With the enthusiastic support of committed board members and other stakeholders, the National Winter Activity Center re-engineered and re-purposed the former Hidden Valley as the home of Winter4Kids and its Programs. From the very start, we were envisioned as the vehicle to “Improve the lives, health, and fitness of youth through winter activities”. Since the pilot in 2015, we have made the difference in the lives of over 13,000 kids. By 2027, we will be serving 11,000 kids annually.
In 2021 we piloted our Summer Camp. The summer experiences on the National Winter Activity Center campus builds on our impact of assisting youth in developing better attitudes about themselves (Self Esteem), their health (Mental, Physical and Nutrition), new opportunities, mastery and a love of the outdoors as a safe space to enjoy and grow.
Our Values: Winter4Kids
Is WELCOMING by Creating a Safe Space.
Acknowledges Uniqueness of everyone and their perspective: EMPATHY.
EMBRACEs and celebrates individuality.
Makes sure that everyone feels the sense of BELONGING.
Mission
Through winter and summer activities participating youth DEVELOP better attitudes about Self, Health, Opportunities, Mastery and the Outdoors.
Vision
To be recognized as the leading provider of outdoor winter activities for kids that change and save lives.
Leadership
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Danita Beck Wickwire
Board Member
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Luke Bodensteiner
Board Member
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Bill Doran
Board Member
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Phill Gross
Board Member
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Helen Ingebretsen
Board Member
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Ted Ligety
Board Member
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Schone Malliet
President & CEO
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Chris Nyberg
Board Member
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Stacey Roman
Board Member
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Kristin Shute
Board Member
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Ambassador (Ret.) Harry Thomas
Chairman of the Board
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Mel Tse
Board Member